Industrial designer and visualisation specialist

I design with intention — not just for how things look, but for how they work, feel, and connect with people.

I'm Raúl, an industrial designer and 3D generalist based in Barranquilla, Colombia. Over the past 10 years, I’ve worked across product development and visualization — helping companies bring physical ideas to life through clear, thoughtful design.

My background spans furniture, consumer electronics, and product visualization. I’ve contributed to projects at every stage — from research and concept development to prototyping and production. As a designer, I care deeply about function, emotion, and feasibility.

Along the way, I’ve developed a strong visual skill set. My experience in 3D visualization allows me to present products with precision and purpose — not just making them look good, but showing what makes them valuable. That blend of design thinking and visual storytelling helps my clients align teams, pitch ideas, and connect with audiences.

I currently collaborate with teams across Latin America, North America, and Europe. I'm always open to new projects that seek to combine clarity, craft, and purpose — whether it's through design, visuals, or both.

Let’s make ideas real — and make them resonate.

I’m currently available for consulting engagements.

A man with glasses, a beard, and a shaved head wearing a gray T-shirt standing against a plain white wall.

Teams and companies I’ve worked with

IMW logo with bold letters inside an oval outline.
Logo for Ross Whillis Design with the text 'ROSS WHILLIS DESIGN' in a clean, modern font.
Logo with the words 'Dutse Ltd.' in bold black letters on a white background.
Sturio Design Lab logo with stylized text
The word 'REDUX' in large gray letters on a white background.
Text reading 'WORK2' in gray on a white background.
Text logo that reads 'Carrizoza Duque Architects' with 'Carrizoza Duque' in black and 'Architects' in gray.
Seri Foods logo in black and white.
Gray logo with a stylized fruit and a leaf above, featuring the brand name 'Prodisabor' in the center.
NIMOCOM logo with the company name and a series of gray circles arranged in a pattern.
Gray and white logo with the word 'Wilech' and abstract curved lines.
The word 'évoquer' written in lowercase gray letters on a white background.
Logo for CARPER Design Studio with stylized text and a two-tone color scheme.
Logo for Relax Colchones & Muebles includes a cloud shape with the brand name 'Relax' and the subtitle 'Colchones & Muebles'.
RelaxHome logo with stylized text and an underline.
Logo with stylized letters and the word 'MADEMECO' beneath it.

  • “Working with Raúl has been a joy, he brings a wealth of experience and technical ability to each project with clear and timely communication. Raúl has a great work ethic and I look forward to working together on projects in the future.”

    Ross Whillis
    Ross Whillis Design

  • “I had the pleasure of working with Raul on a project involving product rendering for our company. Raul’s expertise is truly impressive. He has an in-depth understanding of different materials. He completed the project within the agreed-upon timeframe and ensured that the final renders were of top-notch quality. He is approachable, open to feedback, and maintains a positive and collaborative attitude. I recommend him without any hesitation and cannot wait to work with him in the future!”

    Rina Márceles
    IMW

  • “If you are reading this and thinking about working with Raul, don’t doubt it for another second. Your idea will be enhanced by his talent, he is super organized and kind, and he is eager to make an impact. I had a great time working together, thank you, Raul!”

    Joan Romero
    Redux

  • "Raúl was professional, responsive, and followed my instructions perfectly. I was so impressed with his work that I hired him for three projects, all delivered on time and beyond expectations. He’s definitely my go-to for future work."

    Taemo Uloho
    Dutse Ltd.

  • “Working with Raul is very good, because he understands us very well, he quickly reads what the client needs and reflects that in the designs they make. Excellent and highly recommended.”

    María Royero 
    Évoquer

  • “Excellent quality of work and delivered on time. Raúl has a sharp eye for detail, and an educated understanding of proportion and color. High level software skills in modeling, lighting and post production. We will definitely work with him again.”

    Jose Manuel Carrizosa
    Carrizosa Duque Architects

  • “Excellent experience throughout the process, from the creative phase to the project execution. He has very fresh ideas and easily adapts to our requirements. He knows how to technically unify our know-how with his experience.”

    Jorge Nieto
    Nimocom SAS

  • “Great quality of work, super punctual deliveries and a great human and professional.”

    Fabian Cárdenas
    Carper Design Studio

  • “Few professionals are as organized and methodical as Raúl. Managing the work process was easy, well-documented, informed, and consistent, leading to excellent results. His services come highly recommended.”

    Carolina Orozco
    Work2 Creative Agency

Experience

2022- to date

Independent designer
Raul Roa Design

2018 - 2022

Industrial designer
Nimocom SAS

2016 - 2018

Design Leader
Relax Home

2015 - 2016

Design assistant
Colchones y Muebles Relax

2014 - 2015

Industrial design intern
Mademeco

Other projects

Space for artistic exploration and illustration through drawing and painting.

Transmedia project that promotes the various cultural manifestations, actors and initiatives of the Colombian Caribbean region.

A community that showcases and reunite designers and creative people from the Colombian Caribbean region.

Designs that speak for themselves
—let’s make yours next